WHY BBA AT MVJ DEGREE COLLEGE
Pursuing a Bachelor of Business Administration (BBA) at MVJ Degree College provides students with an exceptional opportunity to gain a deep understanding of business, management, and leadership in a practical, industry-oriented environment. The college offers a comprehensive curriculum aligned with the standards of Bangalore North University, integrating academic excellence with experiential learning. With highly qualified faculty, modern teaching pedagogy, and continuous industry interface, MVJ Degree College ensures that students are well-prepared to meet the demands of the evolving global business landscape.
What truly sets MVJ Degree College apart is its focus on holistic student development. Beyond academics, students gain hands-on exposure through case studies, simulations, industrial visits, guest lectures, business fests, exhibitions, and workshops that enhance analytical thinking and decision-making abilities. The college nurtures an entrepreneurial mindset and leadership qualities through mentoring, innovation clubs, and career guidance programmes. With a strong emphasis on ethics, teamwork, and professionalism, the BBA programme at MVJ Degree College empowers students to become competent, confident, and future-ready business leaders capable of making meaningful contributions in the corporate and entrepreneurial world.
INTRODUCTION:
The BBA (Regular) Degree curriculum framework is designed to provide a comprehensive understanding of emerging career opportunities, aligned with evolving industrial and societal needs. Updated to reflect students’ aspirations, the course offers specializations in accounting, finance, marketing, human resources, and business analytics, guiding students toward careers in these domains. Core subjects have been revised to include recent advancements and techniques, enhancing learners’ skills across various business functions.
The curriculum incorporates problem-based learning to deepen understanding of administration and management in business, and industry. The syllabus under SEP- 2024 is expected to enhance the level of understanding among students and maintain the high standards of graduate program offered to the student community. Efforts have been made to integrate recent technology and MOOCs, enriching the teaching and learning process.
The primary objective of the graduate program is to enhance students’ subject knowledge and develop their critical thinking skills, enabling them to address issues in industry and other business sectors effectively.
The graduate attributes are the outline of the expected course learning outcomes mentioned at the beginning of each course. The characteristic attributes that a graduate will be able to demonstrate through learning various courses in BBA are listed below:
Capability of executing comprehensive knowledge and understanding of one or more disciplines that form part of management.
Ability to communicate long-standing, unsolved problems in management.
Ability to show the importance of management as a precursor to various market developments since the beginning of civilization.
Ability to engage in reflective and independent thinking by understanding the concepts in every area of business administration. Ability to examine the results and apply them to various problems appearing in different branches of business administration.
Capability to reduce a business problem and apply the classroom learning into practice to offer a solution for the same.
Capabilities to analyze and synthesize data and derive inferences for valid conclusions.
Able to comprehend solutions to sustain problems originating in the diverse management areas such as Finance, Marketing, Human Resource, Taxation, and so on.
Ability to search for, locate, extract, organize, evaluate, and use or present information that is relevant to a particular topic.
Ability to identify the developments in various branches of business administration.
Capability to use various ICT tools (like spreadsheets) for exploring, analyzing, and utilizing the information for business purposes.
Capability to work independently in diverse projects and ensure detailed study of various facets of business administration.
Ability to ascertain unethical behavior, falsification, and manipulation of information.
Ability to manage self and various social systems.
Capability of self-paced and self-directed learning aimed at personal development and for improving knowledge/skill development and reskilling in all areas of business administration.
COURSE ELIGIBILITY:
Candidates who have completed two years Pre-University Course of Karnataka State or its equivalent as notified by the University from time to time are eligible to seek admission for this course.
DURATON OF COURSE:
The Duration of the BBA (Regular) Programme shall be Three (03) Academic Years, comprising of Six (06) Semesters.
The CIE and SEE shall carry a weightage of 20% and 80% respectively – bring the total evaluation to 100 marks, regardless of the Course Credits. The evaluation system is comprehensive & continuous throughout the Semester. For each Course, the CIE and SEE evaluation shall be based on the following parameters.
| SL No. | Parameters for the Evaluation | Marks |
|---|---|---|
|
|
Continuous Internal Evaluation (CIE) |
|
|
A |
Continuous & Comprehensive Evaluation (CCE) |
10 Marks |
|
B |
Internal Assessment Tests (IAT) |
10 Marks |
|
|
Total of CIE (A+B) |
20 Marks |
|
C |
Semester End Examination (SEE) |
80 Marks |
|
|
Total of CIE and SEE (A + B + C) |
100 Marks |
The CCE component shall carry a maximum weightage of 10% (10 marks) of the total marks for each Course. Faculty members may select any four of the following assessment methods, each carrying 5 marks
The IAT shall carry a maximum weightage of 10% (10 marks) of the total marks of each Course. Two tests must be conducted during each Semester, each carrying 20 marks. The scores from these Tests shall be proportionately scaled down to total of 10 marks for evaluation purposes.
| Sections | Description | Marks |
|---|---|---|
|
A |
(Conceptual questions) Answer any FIVE out of seven sub questions |
(05 X 02 = 10 Marks) |
|
B |
(Application questions) Answer any THREE out of five questions |
(03 X 06 = 18 Marks)
|
|
C |
(Analysis and understanding questions) Answer any THREE out of five questions |
(03 X 14 = 42 Marks) |
|
D |
Question completely based on the skill Development part Answer any ONE out of two questions |
(01 X 10 = 10 Marks) |
|
TOTAL |
80 Marks |
|
Sl. No | Course Code |
Title of the Course | Category of Course | Teaching hours Per week (L+T+P) | Exam Duration (Hours) |
SEE |
CIE |
Total Marks |
Credits |
1 | BBA 1.1 | Language– I | L-1 | 4+0+0 | 3 | 80 | 20 | 100 | 3 |
2 | BBA 1.2 | Language– II | L-2 | 4+0+0 | 3 | 80 | 20 | 100 | 3 |
3 | BBA 1.3 | Principles and Practices of Management | DSC-1 | 4+0+0 | 3 | 80 | 20 | 100 | 4 |
4 | BBA 1.4 | Business and Market Dynamics | DSC-2 | 4+0+0 | 3 | 80 | 20 | 100 | 4 |
5 | BBA 1.5 | Fundamentals of Accounting | DSC-3 | 4+0+0 | 3 | 80 | 20 | 100 | 4 |
6 | BBA 1.6 | Soft Skills for Managers | DSC-4 | 4+0+0 | 3 | 80 | 20 | 100 | 4 |
7 | BBA 1.7 | Constitutional and Moral Values-I | CMV I | 2+1+0 | 1 ½ | 40 | 10 | 50 | 2 |
Sub-Total(A) | 650 | 24 | |||||||
Sl. No | Course Code | Title of the Course | Category of Course | Teaching hours Per week (L+T+P) | Exam Duration (Hours) | SEE | CIE | Total Marks | Credits |
1 | BBA 2.1 | Language– I | L-1 | 4+0+0 | 3 | 80 | 20 | 100 | 3 |
2 | BBA 2.2 | Language– II | L-2 | 4+0+0 | 3 | 80 | 20 | 100 | 3 |
3 | BBA 2.3 | Organisational Behaviour | DSC-5 | 4+0+0 | 3 | 80 | 20 | 100 | 4 |
4 | BBA 2.4 | Marketing Management | DSC-6 | 4+0+0 | 3 | 80 | 20 | 100 | 4 |
5 | BBA 2.5 | Financial Accounting | DSC-7 | 4+0+0 | 3 | 80 | 20 | 100 | 4 |
6 | BBA 2.6 | Business Statistics and Logic | DSC-8 | 4+0+0 | 3 | 80 | 20 | 100 | 4 |
7 | BBA 2.7 | Environmental Studies | EVS | 2+1+0 | 1 ½ | 40 | 10 | 50 | 2 |
Sub-Total(B) | 650 | 24 | |||||||
Sl. No | Course Code | Title of the Course | Category of Course | Teaching hours Per week (L+T+P) | Exam Duration (Hours) | SEE | CIE | Total Marks | Credits |
1 | BBA 3.1 | Language– I | L-1 | 4+0+0 | 3 | 80 | 20 | 100 | 3 |
2 | BBA 3.2 | Language– II | L-2 | 4+0+0 | 3 | 80 | 20 | 100 | 3 |
BBA 3.3 | Human Resource Management | DSC-9 | 4+0+0 | 3 | 80 | 20 | 100 | 4 | |
4 | BBA 3.4 | Financial Management | DSC-10 | 4+0+0 | 3 | 80 | 20 | 100 | 4 |
5 | BBA 3.5 | Corporate Accounting and Reporting | DSC-11 | 4+0+0 | 3 | 80 | 20 | 100 | 4 |
6 | BBA 3.6 | A. Corporate Administration B. Business Environment C. Business Mathematics (Any one paper to be selected) | DSE-1 | 4+0+0 | 3 | 80 | 20 | 100 | 4 |
7 | BBA 3.7 | Computer Skills for Managers | SEC-1 | 3+0+2 | 3 | 80 | 20 | 100 | 3 |
8 | BBA 3.8 | Constitutional and Moral Values – II | CMV II | 2+1+0 | 1 ½ | 40 | 10 | 50 | 2 |
Sub-Total(C) | 750 | 27 | |||||||
Sl. No | Course Code | Title of the Course | Category of Course | Teaching hours Per week (L+T+P) | Exam Duration (Hours) | SEE | CIE | Total Marks | Credits |
1 | BBA 4.1 | Language– I | L-1 | 4+0+0 | 3 | 80 | 20 | 100 | 3 |
2 | BBA 4.2 | Language– II | L-2 | 4+0+0 | 3 | 80 | 20 | 100 | 3 |
3 | BBA 4.3 | Entrepreneurship and Startup Ecosystem | DSC-12 | 4+0+0 | 3 | 80 | 20 | 100 | 4 |
4 | BBA 4.4 | Cost Accounting | DSC-13 | 4+0+0 | 3 | 80 | 20 | 100 | 4 |
5 | BBA 4.5 | Business Law | DSC-14 | 4+0+0 | 3 | 80 | 20 | 100 | 4 |
6 | BBA 4.6 | A. Production and Operations Management B. Enterprise Resource Planning C. Retail Management (Any one paper to be selected) | DSE-2 | 4+0+0 | 3 | 80 | 20 | 100 | 4 |
7 | BBA 4.7 | Banking, Financial Markets and Services | SEC-2 | 3+1+0 | 3 | 80 | 20 | 100 | 3 |
Sub-Total(D) | 700 | 25 | |||||||
Sl. No | Course Code | Title of the Course | Category of Course | Teaching hours Per week (L+T+P) | Exam Duration (Hours) | SEE | CIE | Total Marks | Credits |
1 | BBA 5.1 | Management Accounting | DSC-15 | 4+0+0 | 3 | 80 | 20 | 100 | 4 |
2 | BBA 5.2 | Income Tax-I | DSC-16 | 4+0+0 | 3 | 80 | 20 | 100 | 4 |
3 | BBA 5.3 | Management Information System | DSC-17 | 4+0+0 | 3 | 80 | 20 | 100 | 4 |
4 | BBA 5.4 | Strategic Management | DSC-18 | 4+0+0 | 3 | 80 | 20 | 100 | 4 |
5 | BBA 5.5 | Elective(Paper–I) | DSS-1 | 3+1+0 | 3 | 80 | 20 | 100 | 3 |
6 | BBA 5.6 | Elective(Paper–II) | DSS-2 | 3+1+0 | 3 | 80 | 20 | 100 | 3 |
7 | BBA 5.7 | Business Research Methodology | BRM | 3+1+0 | 3 | 80 | 20 | 100 | 3 |
Sub-Total(E) | 700 | 25 | |||||||
Sl. No | Course Code | Title of the Course | Category of Course | Teaching hours Per week (L+T+P) | Exam Duration (Hours) | SEE | CIE | Total Marks | Credits |
1 | BBA 6.1 | International Business | DSC-19 | 4+0+0 | 3 | 80 | 20 | 100 | 4 |
2 | BBA 6.2 | Security Analysis & Portfolio Management | DSC-20 | 4+0+0 | 3 | 80 | 20 | 100 | 4 |
3 | BBA 6.3 | Income Tax-II | DSC-21 | 4+0+0 | 3 | 80 | 20 | 100 | 4 |
4 | BBA 6.4 | Goods and Services Tax | DSC-22 | 4+0+0 | 3 | 80 | 20 | 100 | 4 |
5 | BBA 6.5 | Elective (Paper–III) | DSS-3 | 3+1+0 | 3 | 80 | 20 | 100 | 3 |
6 | BBA 6.6 | Elective (Paper–IV) | DSS-4 | 3+1+0 | 3 | 80 | 20 | 100 | 3 |
7 | BBA 6.7 | Project | PROJECT | 2+0+4 | – | Project +Viva 80+20 | 100 | 3 | |
Sub-Total(F) | 700 | 25 | |||||||
| Elective Group | V SEMESTER | VI SEMESTER | ||
| Code | Title of the Course | Code | Title of the Course | |
| Finance | FN1 | Advanced Financial Management | FN2 | Corporate Restructuring & Valuation |
| Marketing | MK1 | Consumer Behaviour | MK2 | Digital Marketing |
| Human Resource Management | HR1 | Employee Relationship Management | HR2 | Performance and Compensation Management |
| Business Analytics | BA1 | Fundamentals of Business Analytics | BA2 | Data Analytics using R |
| International Business | IB1 | Global Business Environment | IB2 | International Marketing |
| Supply Chain Management | SCM1 | Logistics and Supply Chain Management | SCM2 | Sustainability and Green Supply Chain Management |
